Financial Considerations For The Captioning Enterprise

The Management Perspective

First, AutoCaption II is a complete captioning package for your video hardware. It costs $8,000 USD. Complete. Period.

Plug it in. Load the software. Start working with it.

No trips to the computer store, no special adapters or accessories to buy, and no hidden surprises.

Knowing that, you can do the math and see that captioning or subtitling with AutoCaption II yields a rather favorable Return On Investment - clearly a consequence of all the time-savers we built in.

So you can use captioning as a profit center, or as a value-adding service to help keep projects in-house and retain business.

Let's take a look at the proforma ROI numbers in the table below:

This works out to a respectable annual ROI of slightly over 62% before factoring in your firm's taxes, overhead and cost of capital.

NOTE: The 62% ROI is a worst case assumption based on 20 hours of captioning in one year: $8,153 gross profit ÷ $12,930 investment= 62% ROI. More about the financial assumptions used in these calculations.

Important Legal Notice: Information herein is based on generalizations, estimates, and educated guesses. Your actual experience may vary, so it is important to perform and rely on your own management analysis.